I thought further about how much I love Michael Kors, and I realized that not only do I love his clothes, but I love the way he markets himself. His advertisements are always done beautifully. Some fashion houses choose the thinnest girls to model in their campaigns, but (not to be rude...)a lot of the time, they aren't the most attractive girls. The ladies chosen to be the face of Michael Kors, however, are always enviable lovely. I know airbrushing helps, but the way the camera shoots them, the way their hair and makeup are done, everything, everything, appears flawless. I also like the fact that the shoots are done in a way that makes the models look like they are being caught on camera by a paparazzi or bystander. The ad's look very real, yet somehow, perfect.
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